IT Surprises for 2012
The world of information technology says goodbye to 2011 and ushers in the new year of 2012. So much has happened within the concluding year, and there are high hopes that the coming year will be even better. Lots of technological changes are expected, and analysts have predicted some of these in their own point of view. It seems that these major changes will be driven by these three: big data & analytics, security and cloud computing.
It is expected that the role of social media in big data and analytics will grow and widen. There is a possibility that, due to new data sources, more organizations will use these in order to create transformations. The end result would be the realization of more substantial benefits out of social networking. In 2011, the growth in the number of organizations using the social media command center was tremendous. In the next year, the number is expected to grow even more. This means that the usual use of marketing services agencies is slowly being taken over by the more advanced and more effective social media.

